Hao Hao leads SINOTRUK to enter the road transport vehicle market

Three years of grinding a sword. On July 21st, China National Heavy Duty Truck launched the first light-weight road transport vehicle in Nanjing nationwide, namely Haohao, which blew the horn that entered the road transport vehicle market.


Former leaders of dump trucks, who once were “partial divisions”, are now working hard to adjust, optimize the structure, and change the structure toward a more comprehensive and healthy development. Among them, Hao Hao is an important part of the adjustment of China National Heavy Duty Truck.

Yu Youde, deputy general manager of CNHTC, said: "The Haohe Heavy Truck adopts Mercedes-Benz cabs and has optimized its design in accordance with the technological and market advantages of China National Heavy Duty Truck. It is a change in the direction of China National Heavy Duty Truck Group. , adjust the product structure, launch the first truly lightweight model."

Although this year's logistics market has entered a period of adjustment, China National Heavy Duty Truck has not slowed down because of this. Cao Changxin, general manager of CNHTC Jining Commercial Vehicle Co., Ltd., who leads the Haoyu market development, expressed to this newspaper with full confidence: “Nanjing, Jiangsu is located in the important Yangtze River Delta. Here, we have many well-known logistics companies. The country’s premiere, in order to express the confidence and determination of Hao Hao brand to vigorously enter the road car.”

Comprehensive Development After several years of “irrational” explosive growth, China’s trucks have gradually returned to rationality, and with the declining GDP, they have entered a period of low growth. In this adjustment process, many problems have also been exposed, changing the company's development model.

In the past, China National Heavy Duty Trucks could specialize in dump trucks and other heavy engineering vehicles. Now, in the context of the overall economic slowdown, the single development risk factor has risen sharply. For this, China National Heavy Duty Truck has also been aware of. At the 2011 business conference, China National Heavy Duty Truck Group issued a blueprint for the future strategic layout of the company building a full range of commercial vehicle companies focused on the heavy truck industry, medium, light, micro, passenger, special vehicles and construction machinery.

In this magnificent blueprint, Hao Hao is a weapon for China Heavy Duty Trucks to develop the road transport vehicle market. Therefore, China Heavy Duty Truck Co., Ltd. has made great efforts to build it.

Cao Changxin elaborately prepared: "Although at the beginning of the listing, many users were full of expectations for Haohe heavy trucks, dealers have been urging the listing as soon as possible. But we are very cautious about the vehicle after verification. We have carried out more than 60 quality Improvements were made, and even the plan was pushed back again and again and again, delaying the time-to-market until the unanimous acceptance of the group-level experts allowed the first products to be listed.”

Just a few days before the grand opening ceremony (July 15), in order to finally verify the economic efficiency of Haoshao, they convened dozens of logistics companies around Nanjing and elected nearly a hundred heavy truck drivers. Field "Hao Hao heavy truck fuel-saving competition." "The results of the competition showed that under the comprehensive road conditions, with the Haoying Shuangqiao tractor tractor, the contestants achieved good results within 13 liters of 100 kilometers of fuel consumption."

Cao Changxin stressed that such good results are rare in China. He cited an example to prove his point: “According to the actual use records of the first batch of users of Jingjiang, it shows that from the same tonnage and the same road conditions, Changzhou to Changchun The cost is 2.7 yuan / km, the user's other brand models to run this route costs 3.2 yuan / km, the economy is very substantial, the entire 1920 kilometers, a trip to the province of 960 yuan, in January to save nearly 8,000 yuan. ”

This is the best proof of how Haohao Heavy Duty Truck can save 15% of oil compared with the same type of domestic products after experimental matching of engine, transmission, drive axle and power transmission system.

In recent years, with the development of weight-based tolls nationwide, and especially since the implementation of the "Road Safety Protection Regulations" on July 1, last year, local governments have stepped up efforts to deal with overloading. This makes the profit model of the domestic logistics and transportation market begin to shift from Dora to high-speed. The new trend of the transportation market makes the vehicle self-weight become the key to affecting the user's income, and it is also the demand for upgrading the city's efficient logistics.

The ability of Hao Hao to perform so well has a lot to do with its success in "reducing weight." It is understood that the 6X2 and 6X4 models exhibited here have their own weight of 6.8 tons and 7.9 tons respectively. Although the weight was reduced, the valiant carrying capacity did not suffer much. This is undoubtedly the most fatal temptation for users who are pursuing the greatest economic benefits.

Nowadays, the products that meet the market demand have been left. The rest is how to open the market. Jining Commercial Vehicles, which bear this heavy responsibility, already have plans. It is reported that in order to do a good job in the market introduction of Hao Hao products, Jining Commercial Vehicles will implement the dual-free first insurance policy for material-free and time-free work for the first 1,000 vehicles that Haohao sells new products.

At the same time, 19 key provincial service stations for new products were selected to provide backbone service stations and special service accessories agreements for new products were signed. A “green channel” was established to ensure that Hao Hao's products were quickly and effectively serviced by relatives. In addition, it also established the "Howard Emergency Service Plan" and set up various professional technical rescue teams to escort Hao Hao.

It is precisely because of the full preparation, so that China National Heavy Duty Trucks has the confidence to select the opening ceremony of Hao Hao in Nanjing, an important gateway city for the development of the central and western regions in the Yangtze River Delta. It will be a well-known brand, a strong brand, and will be the future goal of Jining Commercial Vehicles and even China National Heavy Duty Truck.

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