The new five series of products that have been developed through seven years of research and development are regarded as a product revolution in Shenyang Machine Tool Group's new product structure adjustment. Today, the realistic significance of this revolution is becoming even more prominent: In the first half of this year, Shenyang Machine Tool sales revenue reached 7.4 billion yuan, a year-on-year increase of 56%, a record new record. Intriguing the innovation mode of technology, management and operation, Shenyang Machine Tool is leading the Chinese machine tool industry to open a new era of independent innovation. The pace of China's machine tool "boss", the world's top five machine tools, and the aspirations of international industry leaders have quietly accelerated.
From the past, the development of R & D, and the current customer-oriented, market-oriented, established a complete set of complete technical, management, and operating service systems. Shenyang Machine Tool has entered a very important transition period. In this transitional period, independent innovation is the main line, internal market is solid, import substitution is taken into account, branding of external trees, bred “cutting technology solution experts†are marked, and the role of the protagonists of scientific research, marketing, and service teams is emphasized, and enterprises and industries are realized. The overall improvement.
For this reason, in recent years, Shenyang Machine Tool Co., Ltd. has spent RMB 450 million each year for R&D, and eventually developed the “flying†series of the Nanjing NC Machine Tool Show. According to reports, the FBC200r large-scale CNC floor-type milling and milling machining center is the highest-level universal heavy-duty machine tool of its kind in China, and its output value can reach 200 million yuan this year.
Aiming at the needs of the international market, Shenyang Machine Tool set up a socialized, internationalized R&D system with Shenyang as the main body, Germany branch center and Shanghai branch center as its auxiliary, and its new trampoline, new CAK, new legislature, new lying and new numerical control The five series of vehicles and more than 290 new products for middle-to-high-end CNC machine tools were all independently developed. The rate of product numerical control was increased from 33% in 2002 to 56% in 2009. In the first half of this year, the output of CNC machine tools from Shenyang Machine Tool reached 12,000 units, which was a 2.4-fold increase year-on-year. The products of Shenyang Machine Tool are breaking through the monopoly of developed countries and fully supporting Chinese manufacturing.
The 4S distribution model and the 400 customer service platform are another major initiative of Shenyang Machine Tool. Shenyang Machine Tool will have its service tentacles across many provinces. The number of 4S stores will reach 10 during the year. This service model that will lead the development of the industry will also extend to the European market. Since the establishment of the new service platform, the customer satisfaction rate of Shenyang Machine Tool has increased from 63% to 90.5%.
The leading position of the domestic machine tool industry of Shenyang Machine Tool Co., Ltd. has not been shaken. It is condensing and expressing new forces to promote the innovation and development of the Chinese machine tool industry. Now, with Shenyang Machine Tool as a leader, a 100 billion mass machine tool industry cluster is being formed in Tiexi, Shenyang. There are 39 machine tool companies in the region. Japan Sankyo Seiki, Germany Brace Ball Screws and Japan Oil Research Institute As many as 15 machine tool companies have been established, and 28 projects are under negotiation.
According to Li Songlin, mayor of Tiexi District, in order to further promote the rapid development of the machine tool industry, Tiexi District is stepping up the construction of a major CNC machine tool industrial park covering an area of ​​400,000 square meters. With the successful signing of the BMW Phase II expansion project, a 1 square kilometer machine tool functional component industrial park was planned in the vicinity of the BMW Automotive Industry Park. It is estimated that within the next two years, Tiexi District will reintroduce 10 machine tool host companies to accelerate the development goal of “building a 100 billion machine tool industry cluster in 10 yearsâ€.
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