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On March 29th, 2011, the launch ceremony of Beiqi Microbus brand and product was held in Beijing International Hotel. At the meeting, Beiqi micro-offer brand "Weiwang" was officially released, and its first product, the Vivenge 306, also made its debut. More than 200 people, including Xu Heyi, chairman of BAIC Group, Han Yonggui, general manager of Beiqi Co., Ltd., dealer representatives and media reporters witnessed this exciting historical moment.
During the 11th Five-Year Plan period, BAIC achieved great-leap-forward development and laid a solid foundation for its own brand development. 2011 was the first year of the 12th Five-Year Plan for BAIC. The dual-brand strategy of the car brand and the micro-customer brand became the core subject of BAIC at this stage. Today, the Weiwang brand is the first to be released, further perfecting the brand camp of Beiqi, and is another embodiment of the highest value of Beiqi's “walkers have their carsâ€.
Upholding the highest value, BAIC has taken steps forward one step at a time, always adhering to the world advanced technology and creating a Beiqi own-brand concept. Looking at the existing brands of Beiqi, from luxury brands to ordinary car brands, from off-road vehicle brands to passenger car brands, Beiqi has met the needs of a wide range of people, but the lack of micro-passenger brands has made “walkers have their own vehicles. "The highest value is still deficient.
The Beiqi micro-passenger brand is named after “Weiwang†and not only is loud and attractive, but also has rich connotations and meets the core values ​​of Beiqi’s atmosphere and quality. The word "Wei" means the mighty and prestige. With a rigorous corporate culture and the concept of excellence in making cars, BAIC has established the brand's prestige to strictly control product quality and improve product quality and establish the market's prestige. The word "prosperous" is intended to prosper and prosper. Beiqi aims to create a car for entrepreneurs to help users create wealth and achieve a happy life.
Weiwang's trademark pattern is extremely metallic. It is a freehand combination of the “North†character and the Temple of Heaven's Hall of Prayer for the Year of the Agility. At the same time, the middle is like a road leading to a distant place. It is long and accessible.
Weiwang brand aims to build a brand of atmosphere, fashion, safety, trustworthy and happy micro-customer, and strives to meet the diversified needs of users working in harmony with life, production, operation and transportation. In order to lead the future of happiness as the essence of the brand, it means that Weiwang products will become the business partners and happiness messengers of the majority of users. Weiwang brand upholds the core values ​​of durability and pleasure, and strives to realize the brand promise of working together with customers to create a happy and happy life.
BAIC strives to create high-quality micro-customers, FSS+BSS protects the user's safety in all aspects, and the large internal space brings high bearing advantages. Up to 20 reserve spaces provide users with great convenience. With the safest, most suitable and most considerate core advantages, Beijing Vanguard 306 leads the new era of microbus.
At the two national conferences in 2011, the topic of livelihood was ranked first. Work-life balance, multi-functional models with the same business and family are the real people's livelihood models. According to experts' forecasts, it will surely become the mainstream trend in the future market. Weighing happiness and benefiting people's livelihood, Beiqi strives to create the most representative livelihood models, allowing users to start their dream lives and happiness along the way.
Storage Systems, Adjustable with Your Need,Different Colours Order,Different Colors Can Be Ordered
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