JAC Light Green Responsibility Green Paper

As a machine for changing the world, since the birth of the car for more than a hundred years, it has not only provided mankind with high-quality “life on wheels” but also became a tool for people to create wealth. When the world becomes more accessible and colorful due to the addition of automobiles, Earth’s people have also noticed its by-products, harmful automobile emissions and particulate emissions, contaminating the past with clear blue sky, green water, and green mountains. People's health.

In 2008, China's auto industry is creating a new historical record: the annual sales increase reaches 10 million. When more and more Chinese people begin to enjoy the car and bring about great changes in their lives, does our living environment also mean to repeat the serious car pollution that has been experienced by major European and American countries? The answer is of course negative. As early as the end of the 20th century, the Chinese government’s environmental protection department had formulated a tail gas reduction schedule. In order to bring China's auto emission standards in line with the world's developed countries in 2010, and in order to improve the atmospheric environment, on January 1, 2008, all newly-produced automobiles nationwide will implement the National III emission standards.

On this 37th World Environment Day, national car companies have issued a vocal “green promise”.

JAC Light Card's Green Commitment

In the large automotive world, the measurable function is nothing more than two major categories: First, passenger cars provide convenience for users; second, commercial vehicles help users make money. In China's economic development, a light truck with a history of 50 years has undoubtedly assumed an important role as a category of commercial vehicles. In 2007, the national light truck production and sales volume was about 1.1 million, accounting for 1/8 of the total vehicle output. In the process of the overall upgrade of China's automotive products to the National III emission standards, the responsibility for emission reductions shared by the light trucks is very significant.

JAC Jianghuai Automobile Co., Ltd., which was born in Jianghuai, has been afflicted with wind and rain for 44 years. It has become a light truck and is stronger than a light truck. After 44 years, JAC has grown into a comprehensive automobile company. JAC light trucks still continue to assume the role of corporate foundation and pillars in sales of most of the Group's domestic and overseas sales. The JAC people know that companies are not simply satisfied with their basic survival and achievement growth. It is only their long-term ideals and aspirations to have a “creating a better society”. Only in this way can companies and society be achieved. , products and society, harmonious coexistence, and common development, can build a brand for a hundred years. As the root of Jianghuai Automobile’s survival and development, the Jianghuai Light Truck, only realizing environmental protection can perfectly interpret JAC's “making better products and creating a better life”. Vision.

To this end, at the dawn of the day when the National III standard is finally fully implemented (the relevant policy stipulates that the model with 3.5 tons or more of the vehicle will be implemented by the implementing country III emission standard on July 1, 2008), the JAC people who manufacture and sell JAC light trucks are The light truck industry took the lead in making a solemn promise: to take sustainable development and sustainable development as its foundation, to create value for customers, and to assume more responsibility and obligations for society as its core values, and to ensure that every future light truck sold at home and abroad All of them meet the national environmental protection standards, and work together with JAC light truck dealers, JAC light truck users, sell JAC green light trucks, buy JAC green light trucks, and use JAC green light trucks to complete energy conservation and emission reduction targets for the entire automotive industry. , car and human harmonious living environment and make their own efforts.

JAC light truck green products

Although the relevant government departments had announced the timetable and technical route for the implementation of the new vehicle III standard a few years ago, the development of the domestic environmental protection engine, experiments, and the slow process of matching with the entire vehicle have been a long time for the light truck industry. Constraints can not be introduced mature models. When Beijing was the first country in the country to implement the motor vehicle emission country III standard, there had been a large number of commercial vehicle products that could not enter the capital market because of emission failures.

On January 1, 2006, this situation ended with the volume listing of Jianghuai III light trucks in Beijing. On May 29, 2008, 126 Jianghuai III light trucks were delivered to Beijing Zhaobiao Commerce and Trade Co., Ltd. This not only marked JAC's acquisition of the largest tens of millions of yuan in tenders for the domestic State III light truck market; it also means that the Jianghuai III light trucks are prominent. The cost-effectiveness advantage has been highly recognized by end-users and it has received the pass for entry into the Beijing market, which is the strictest environmental protection requirement for the Olympic Games.

Opportunities come from preparers. As early as in December 2004 before the implementation of the National III Standard, Jianghuai Automobile had already developed a National III standard light truck and officially entered the announcement of a new production vehicle model that the State Environmental Protection Agency's national motor vehicle emission standards had met the third phase emission limit. The full range of Jianghuai III light trucks, including high-end Shuai Ling, Wei Ling, Chun Ling, Kang Ling and other full series, JAC has thus become the country with the largest number of owners of the country's light truck industry III. At present, Jianghuai State III light trucks have taken root in Beijing, Guangzhou, Shenzhen, Shanghai, Nanjing and other cities.

JAC light truck green industry chain

Under the current level of development of China's auto industry, the emission standards for automotive products have risen from State II to State III, and there has been a significant increase in technology. From the perspective of the passenger car category, due to the fact that the product structure is mainly based on sedans, and domestic car products are mostly foreign brands, many passenger car companies can provide off-the-shelf technology to support the production of country III models. The domestic commercial vehicle industry is another scene. Since commercial vehicle products are mainly self-owned brands, commercial vehicle companies must rely on self-developed and developed country III models.

According to the technical route set by the National Environmental Protection Agency for compliance with the third phase emission standards, all light gasoline vehicles, light diesel vehicles, and heavy-duty diesel vehicles should use closed-loop electronically controlled fuel supply systems or electronically controlled diesel injection technology, which all involve international high-end Engine technology. Needless to say, in the early 21st century, although the degree of concentration of the light-duty truck industry has greatly increased, the market mainstream products still have strong traces of imitation of Japanese products, and the complementary products of light-duty truck parts and assemblies lack innovation and integration. However, in advancing the National III standard, the technology upgrading involves the automobile power system, transmission system, interior trim system, safety device system, and the matching of the entire vehicle. Enterprises can only master the core technology by merely imitating. For China's light-duty truck industry, which has independently developed for 50 years, the development of the National III vehicle model is essentially a large-scale industrial upgrade. It is the practice of China's own brand automotive innovation capability and is the beginning of building a new light-card industry chain.

Faced with the realities of high-end technology being mastered by foreign capital, JAC people have given full play to their organizational learning and systemic innovation capabilities. They have integrated global resources for their own use. Through independent innovation and integrated innovation, they have created a green automotive industry chain. The key parts supply system and engine assembly system in the upper reaches of the industrial chain also have a complete vehicle sales and service system downstream of the industrial chain. The successful development of the State III light truck has enabled JAC's technology upgrade to a brand new platform.

As early as 2003, JAC combined the passenger car market with the demand for the Euro III passenger car chassis, and took the lead in launching the development of the National III vehicle model among domestic commercial vehicle companies. Thanks to Jianghuai Automobile's industrial layout and technological advancements in key components and assemblies for the creation of comprehensive automotive companies, the JAC engine industry has successfully achieved breakthroughs in the commercial vehicle sector after supporting passenger cars, and has adopted high-pressure technologies of world-renowned companies. The rail technology has laid the solidest link in the green industry chain for JAC light trucks; it has cooperated with German Bosch, AVL Austria, ZF Germany, Delphi and other internationally renowned parts suppliers to configure and manufacture passenger cars. The technology has been successfully transplanted to commercial vehicles. Through the six upgrade programs of technology upgrades, power upgrades, quality upgrades, service upgrades, component upgrades, and terminal upgrades, the company has brought new economical and more effective upgrade guarantees to customers and has truly realized JAC light trucks. Create greater value for users" business philosophy

With the gradual progress of Jianghuai III light truck, Jianghuai Automobile has further improved its light truck marketing strategy while improving its manufacturing technology. The high-quality models must be accompanied by a more specialized marketing model. This is the JAC product lean marketing platform that is dominated by 4S stores in the past two years. On this platform, a marketing service network based on 80 specialty stores has been formed and a rapid response system with a more efficient service radius has been established. The standardization of marketing and service terminals allowed Jianghuai Light-duty Trucks to abandon the shallow marketing of competition configurations and prices among domestic counterparts. Through the professional training of marketing teams, the establishment of specialty stores establishes a brand image and intensive service network to users. Provides value-added services outside the product.

Jianghuai Light Truck Green Value Theory

As with all commercial vehicle users, light truck users pay attention to the value they bring to their vehicles, that is, whether they can make money. However, unlike other categories of commercial vehicle users, light truck users have lower marginal efficiency and their price changes. More sensitive and less tolerant.

According to the economic law that value determines prices, under the condition of relatively stable market scale, the improvement of product quality will inevitably bring about price increase. According to the industry average price, the price of the National III light truck is approximately 20% higher than that of the National II vehicle. To allow users to accept this fact, users must first feel the value of quality enhancement. What is the green value of the National III Light Truck?

From the perspective of the social value of green value, automotive products improve people’s lives and work methods directly or indirectly. While benefiting society, they also become one of the factors causing environmental pollution; therefore, whether it is the manufacturer of automobiles or not Or users, all need to bear the social responsibility of energy conservation and emission reduction. The purchase and use of State III light trucks by users will share some of the social responsibilities; through the carrier of State III light trucks, the social value of users will be reflected and respected.

From the perspective of economic value of green value, first of all, the use of non-compliance products will be limited in many markets, and it is difficult to operate, that is, as a means of production of labor information can not produce economic value for users. Secondly, the State III light truck is far higher than the State II product in terms of use value and function value. As a product of industrial upgrading, it not only means that emissions are further reduced, but also a brand new vehicle platform. For example, Jianghuai State III light truck power is the first to exceed 30KW/L in the field of domestic commercial vehicles; engine noise is lower than similar products by 2-3 decibels, 5 decibels lower than country 2 light truck; transmission efficiency is increased by 5-10%; The efficiency is 30-40% higher than that of similar brands; the State III light truck has a big leap forward in terms of economic improvement, upgrade of configuration, etc. Therefore, the user can gain value by operating. Thirdly, with the increase in the market demand of the State III light truck after July 1, the production cost will inevitably drop, and the price will become more attractive. Fourth, when measuring the final value of the car, the residual value of the used car is an important indicator; while the State III light truck as a high-tech product, its residual value in the used car market will also bring value to users. Added value.

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