Yancheng Power On December 11, the fifth meeting of the first board of directors of Dongfeng Yueda Kia Motors Co., Ltd. was held in Seoul, South Korea. The Board of Directors reviewed and approved the new model launch plan for the first plant of Dongfeng Yueda Kia Motors Co., Ltd., and a number of development plans for the second plant to invest RMB 6.8 billion. Yancheng will become a modern automobile industrial city on the eastern coast of China with a capacity of 450,000 vehicles.
At present, automobile manufacturers including South Korea, Japan, and Germany, including the world's automobile giants, have come to join, and more than a hundred companies in Shanghai, Beijing, Hong Kong, and Taiwan have provided support, including logistics and service industries. Relatively rapid accumulation.
Following the introduction of the "Maxima" economical sedan, the city has developed and launched the large-scale MPV Kwah and the 2.0L mid-size sedan "Yuan Ship" in the fierce competition in the auto market, relying on the strong R&D strength of Hyundai Kia. Then, it invested US$240 million in research and development to launch the sedan Cerato. After a year of trial sales in the European and American markets, it achieved sales of more than 100,000 vehicles and became the best-selling mid-size sedan on the market. Filled the blank market between Yancheng Auto Maxima and Yuanjian and improved the Dongfeng Yueda Kia model lineage. Its products have covered economical sedans, mid-size cars, medium and high-end cars, MPVs and other fields. In addition, another new model will be available in March 2007. By 2008, a total of seven new models will be put on the market, covering all the concepts of “passenger cars†for Chinese consumers. At the same time, Yancheng has also conducted technical cooperation with Japan's Fortune 500 company, Fuji Heavy Industries. Yueda Fuji special-purpose vehicle project invested 356 million yuan, and it can produce 10,000 special vehicles of various kinds each year. The main product is the world-leading compression garbage truck and other special vehicles. With the completion of the first phase of the project, sales revenue will exceed RMB 1 billion and profits and taxes will reach RMB 200 million. In addition, the city has more than 100 models and product prices in the bus, is a strong Chinese bus product group. In 2005, Zonda Motors won the “Top Ten Influential Brands in China's Bus Industry†and “China Brand's Best Buying Brandâ€. In July of the National Bus Contest in Beijing, Zonda Jinling JLY6137SBK super large double-deluxe environmental protection bus won the gold medal of the city bus.
The city vigorously develops industrial clusters and enhances its competitiveness. With the participation of multinational auto companies, state-owned enterprises and private enterprises, the recently laid-off Yancheng No. 2 Plant with a production capacity of 300,000 units has a building area of ​​364,792 square meters, and is jointly invested by Dongfeng Yueda Korea Hyundai Kia. Its start-up has enabled Yancheng to enter the first phalanx of Chinese automobile manufacturing and enter the manufacturing market with international competitiveness. By 2010, the first and second plants will increase production capacity to 430,000 vehicles, becoming a modern and comprehensive passenger vehicle manufacturer that accounts for 8.3% of the Chinese passenger car market. The Zhongda Group in the city has successively controlled a number of passenger car manufacturers. With the start of the production of a 10,000-acre luxury automobile production base with an area of ​​1,000 mu, the automobile industry has also entered a new stage of large-scale development.
According to information from the National Development and Reform Commission, the current value-added of 1 yuan for the auto industry will add 0.65 yuan to the upstream industry and 2.63 yuan to the downstream; the auto industry will create 1,015 people for the upstream and downstream industries for each job. Employment opportunities. Not long ago, Yueda Group and Germany's Evand Group Automotive Decorative Fabrics project started construction in Yancheng, a joint venture of 250 million yuan, covers an area of ​​about 50,000 square meters, to fill the gap in the city's textile industrial automotive textile production. At present, Yancheng Automobile Co., Ltd. has reached more than 120 supporting manufacturers and formed 450,000 production capacity. In the spare parts system, it is estimated that there will be 8090 parts and accessories enterprises settled in Yancheng with annual sales of about 10 billion yuan. At the recent Yancheng (Shanghai) Investment Symposium held in Shanghai, more than 10 companies from South Korea, Taiwan, Shanghai and other countries and regions actively participated. The projects supported by Yancheng Automotive include automotive electronics, automotive instrumentation, and car decoration. , car transactions, etc.
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